This course, Beginner’s Guide to Google Analytics 4 (GA4), is designed for anyone who wants to understand how websites and apps are measured in today’s digital world. Google Analytics 4 is the latest version of Google’s analytics platform, and it focuses on event-based tracking, giving deeper insights into how users interact with your website.

In this course, you will learn the fundamentals of GA4 from scratch, starting with how to create and set up a GA4 property correctly. You will explore the interface, understand key reports, and learn how to navigate real-time data, acquisition reports, engagement metrics, and conversion tracking.

The course also explains important concepts such as events, parameters, users, and sessions in a simple and practical way. You will discover how to track user behavior, measure traffic sources, and identify which pages perform best.

By the end of this course, you will be able to confidently read GA4 reports, make data-driven decisions, and improve your website or online business performance. Whether you are a marketer, business owner, or beginner in digital analytics, this course g