This Strategic Management Course (MBA512) provides a complete foundation in strategic thinking, competitive analysis, and business decision-making. Designed for MBA students and business professionals, the course begins with an introduction to strategic management and progresses through industry competition, political, economic, social, and technological forces that shape organizational strategy.
Learners explore corporate ethics, social responsibility, and corporate-level strategies, followed by in-depth coverage of business unit and functional strategies. The course also focuses on strategy formulation, organizational structure, execution, and control systems, emphasizing how strategy is implemented effectively within organizations.
Leadership, culture, strategic change, and crisis management are key components of the curriculum, helping learners understand how organizations adapt in dynamic and uncertain environments. A major highlight of the course is the extensive coverage of Blue Ocean Strategy, including market creation, value innovation, and making competition irrelevant.
Through structured chapters and real-world strategic frameworks, this course equips learners with practical tools to analyze industries, develop competitive advantages, and lead organizations toward sustainable growth in complex global markets.
