The Digital Marketing Specalist is an integral role within the lubricant marketing team, leading the countrys digital marketing agenda forward. The role is critical to Shell’s long-term strategy...
Key Responsibilities: Design and execute media buying strategies across multiple platforms, includi...
Key Responsibilities:
Design and execute media buying strategies across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, Google Ads, and emerging digital channels.
Analyze market trends and consumer behavior to identify opportunities for campaign optimization and increased engagement.
Manage and optimize advertising budgets to ensure maximum ROI and efficiency in media spending.
Collaborate with the creative and marketing teams to develop engaging and targeted content for various social media platforms.
Monitor, analyze, and report on campaign performance, leveraging insights to refine and improve strategies.
Stay up-to-date with the latest industry trends and technologies, incorporating innovative practices into campaigns.
Negotiate with media vendors to secure advantageous terms and placements for advertising.
Job Requirements
A minimum of 3 years of experience in media buying and social media management.
Strong proficiency in English, both written and verbal.
In-depth knowledge of digital advertising platforms, tools, and analytics software.
Excellent negotiation, communication, and presentation skills.
Ability to work independently and manage multiple projects in a remote environment.
A strong portfolio demonstrating successful media buying strategies and social media campaigns.
Bachelors degree in marketing, advertising, communications, or a related field preferred.
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