Job Purpose:


Develop and lead Etisalat Sports digital Platform & brand, achieving required awareness, revenues and engagement targets.
 

Roles & Responsibility:
Develop the product, brand and E2E customer lifecycle (awareness, acquisition, retention & engagement).
Develop and lead the communication plan & event calendars of sports products to build an effective sports brand.
Designing & managing the yearly marketing plan calendar (communication and activations).
Lead and design innovative offerings and seasonal promotions.
Design the content portfolio and create unique and exclusive content.
Report the performance to the management on a daily basis.
 


Essential Qualifications:

University Degree in Business Administration, Engineering or Information Technology.
Minimum 3 to 6 years Experience in marketing.
Excellent Computer skills Advanced MS excel is required.
Excellent in Arabic & English (Reading Writing & Oral).
 
Desirable Qualifications:
Agile certified is a plus.
Digital platforms experience is a plus.
Telecom experience is a plus.
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