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ه الوظيفة Senior Media Buyer / Growth Performance (Egypt & KSA) Location: New Cairo, Egypt Job...
ه الوظيفة
Senior Media Buyer / Growth Performance (Egypt & KSA)
Location: New Cairo, Egypt Job Type: Full-time | HybridRole OverviewWe are hiring a Senior Media Buyer / Growth Performance Specialist with a proven track record in both Egypt and Saudi Arabia (KSA) to lead acquisition, scaling, and revenue growth across paid channels.This role requires strong ownership of performance strategy and execution across key platforms, with Snapchat Ads experience being a must for KSA market performance.Key Responsibilities
Own end-to-end performance strategy across Meta, TikTok, Google, Snapchat, and other acquisition platforms.
Plan, launch, optimize, and scale full-funnel campaigns (TOF / MOF / BOF) across Egypt and KSA.
Manage budgets, allocation, and scaling decisions to maximize ROAS, revenue growth, and CAC efficiency.
Monitor daily performance and lead optimization across:
Campaign structure, bidding strategies, audiences, placements, creatives, and funnels.
Build and execute a structured testing roadmap across:
Creative angles, formats, offers, landing pages, audiences, and placements.
Analyze and report key performance metrics:
ROAS, CPA, CAC, CPM, CTR, CVR, AOV, LTV, MER
Work closely with creative/content teams to maintain a continuous pipeline of high-performing ad assets.
Ensure proper tracking and attribution setup and accuracy:
Meta Pixel + CAPI, Snapchat Pixel, TikTok Pixel, GA4, GTM
Research and benchmark competitors, trends, and platform updates to identify new growth opportunities across both markets.
Mentor junior team members and help build internal performance marketing best practices.
Requirements
6+ years of hands-on experience in media buying/growth performance.
Must have proven experience scaling e-commerce campaigns in both Egypt and KSA.
Advanced expertise in:
Meta Ads Manager
TikTok Ads
Snapchat Ads (Must-have, especially for the KSA market)
Google Ads (Search / Shopping / Performance Max is a plus)
Strong understanding of e-commerce growth frameworks and full-funnel optimization.
Highly analytical, data-driven mindset with strong reporting and problem-solving skills.
Excellent communication and cross-functional collaboration abilities.
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