We are looking for a Digital Marketing Specialist to lead our online marketing efforts, generate qualified leads, and support sales through strong digital campaigns and content.

The Digital Marketing Specialist will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple platforms, managing content creation, media buying, and coordinating closely with the sales team to convert leads into customers.

• Plan, execute, and optimize digital marketing campaigns (Facebook, Instagram, TikTok, Google Ads).
• Manage media buying, targeting, budgets, and performance tracking.
• Analyze campaign results and prepare performance reports.

• Create and manage content calendars for social media platforms.
• Write engaging content and captions for property listings, brand awareness, and promotions.
• Plan and manage Reels, short videos, and property showcase content.
• Organize and coordinate video shoots (properties, site visits, interviews, events).

• Edit short videos and reels (or coordinate with editors).
• Ensure all content follows brand identity and marketing objectives.

• Coordinate with the sales team to follow up on leads generated from campaigns.
• Support sales with marketing materials and campaign insights.
• Track leads and ensure smooth handover from marketing to sales.

• Proven experience in digital marketing, preferably in real estate or service-based businesses.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok).
• Hands-on experience with media buying & paid ads.
• Basic to intermediate video editing skills (Reels, short videos).
• Strong content writing skills in Arabic (English is a plus).
• Ability to organize and manage video shoots and content production.
• Familiarity with digital marketing tools (Meta Ads Manager, Google Ads, Analytics, Canva, etc.).
• Good communication skills and ability to work with sales teams.