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الوظيفة We are seeking a Digital Marketing Manager with proven experience in marketing for educatio...
الوظيفة
We are seeking a Digital Marketing Manager with proven experience in marketing for education and training services. This role focuses on driving qualified leads, pipeline growth, and brand visibility among corporate clients, HR teams, and decision-makers. Industry experience in B2B education or corporate training is essential.
Key Responsibilities
Develop and execute B2B digital marketing strategies targeting corporate and enterprise clients
Drive
lead generation for corporate training, upskilling, and learning solutions
Manage paid campaigns across Google Ads, LinkedIn Ads, and Meta with a B2B focus
Build and optimize funnels for B2B lead qualification and conversion
Oversee content marketing, email campaigns, and account-based marketing initiatives
Track, analyze, and report on campaign performance and pipeline impact
Collaborate closely with sales and business development teams to align
on lead quality and targets
Manage budgets, timelines, and external agencies or vendors
Requirements
5+ years of digital marketing experience
Direct experience in B2B marketing for education, training providers, corporate learning, or edtech (mandatory)
Strong understanding of B2B funnels, lead scoring, and CRM systems
Hands-on experience with LinkedIn Ads and performance marketing
Data-driven mindset with strong analytical and communication skills
Experience managing teams or agencies is a plus
Mandatory Requirement
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