KEY RESPONSIBILITIES:

Daily

• Plan, execute, and optimise digital advertising campaigns (Google Ads, Meta Ads, LinkedIn, etc.) to drive client success.
• Monitor performance metrics (CPC, CTR, CPA, ROI) and provide actionable insights for continuous optimisation.
• Track campaign progress across departments and provide daily status updates.
• Manage campaign timelines and ensure team members meet deadlines.
• Liaise with design, content, social, and web teams to collect campaign assets and updates.
• Flag potential issues or delays and proactively suggest solutions.
• Maintain updated files, folders, and campaign documents in shared systems and project management software.
• Update existing client websites with landing pages, content loading, blog updates, and database exporting (predominantly WordPress).
• Monitor and schedule social media content across multiple accounts.
• Build and schedule eDMs within clients' mail systems (e.g., Mailchimp).
• Log client requests, approvals, and changes in CRM/project management systems.

Requirements

• Bachelor’s Degree in Marketing, Advertising, Communications, or related field.
• 1–3 years of experience in a marketing, digital, or agency setting.
• Digital Advertising - set up, optimisation and analysis (Meta, Google, MS) - Advanced
• Google Workspace & Microsoft Office Intermediate–Advanced
• CRM/Project Management Tools - Intermediate
• Google Analytics & Agency Analytics -  Advanced
• Campaign Reporting & Data Entry -  Advanced
• File & Asset Management - Advanced
• Copywriting/Proofreading -  Intermediate
• Social Media Knowledge - all platforms (Basic Posting and scheduling) - Intermediate
• Website and content updates (Wordpress) - Advanced
• SEO best practice -  Intermediate
• Email Communication (Mailchimp) -  Advanced

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