Key Responsibilities:
- Campaign Management: Plan, execute, and optimise digital campaigns across channels such as paid search, social media and display advertising.
- Budget Management: Effectively manage and allocate budgets to achieve maximum return on investment, regularly monitoring and adjusting as needed.
- Data Analysis: Utilise analytics tools to track, analyse, and report on key performance metrics, providing insights and recommendations for continuous improvement.
- Audience Targeting: Identify and target specific audience segments through data-driven approaches, ensuring campaigns reach the most relevant and valuable prospects.
- Collaboration: Work closely with Performance, Development, Content, and other teams to ensure cohesive and impactful campaign execution.
- A/B Testing: Conduct A/B testing and other experiments to optimise creative, messaging, and audience targeting for better campaign performance.
- Stay Updated: Keep abreast of industry trends, emerging technologies, and best practices in performance marketing, integrating relevant innovations into strategies.
- Reporting: Prepare regular performance reports, providing insights into campaign effectiveness, and presenting findings to key stakeholders.
If you are a proactive, results-driven individual with excellent communication and organisational skills, we invite you to apply for this exciting opportunity to make a significant impact on our projects and contribute to our team's success. Join us as we embark on a journey of innovation and change.
As this is a hybrid role – you will be required to visit the office weekly. Please do not apply if you cannot make this commitment.
Required skills and experience:
- Proven experience in performance marketing with a track record of successful campaign management and ROI optimisation.
- In-depth knowledge of PPC and good knowledge of other digital marketing channels, analytics tools, and advertising platforms.
- Strong analytical skills, with the ability to interpret complex data and make data-driven decisions.
Interview process
- Initial conversation with one of our Talent Acquisition Team
- 1st stage – 30-minute Teams meeting with the Hiring Manager
- Final stage – 1 hour interview in person, with some of the wider team
About Bionic Group
Bionic has over 630 people working across three office locations and four businesses; Bionic - London, Bionic Outbound – Luton, Think Business Loans – Chelmsford, and Smart – Field based agents.
We have a high energy work environment wherever the location; you can feel the passion the moment you walk through our door! Our work environments are packed with amazing people and energy, hubs of collaboration, creativity and fun! We’re one team, we get stuck in, we roll our sleeves up and we care about helping each other out wherever we can. We set the highest standards and show up every day to be the best version of ourselves.
Working at Bionic means provides you many opportunities to advance your career, with incredible progression, recognition, and reward.
Benefits
We know that our employees are what sets us aside from our competitors, our benefits are just part of the way we say thanks.
Enhance your health & wellbeing 🌱
- Employee Assistance Programme, including a virtual GP service, priority physio & talking therapies
Taking time away from work 🏖️
- 25 days annual leave plus the 8 UK bank holidays, increasing with tenure
- 1 paid family/religious day of leave per year - following successful probation period
- 1 paid charity volunteering day per year
- Option to buy/sell up to an additional 3 days leave per year
Family matters: for the special moments 🏠
- Enhanced maternity, paternity or shared parental leave
- 2 days off for your wedding upon joining, and up to 5 days after 2 years' service
- Flexible working options & a hybrid work approach
Financial wellbeing 💸
- Auto-enrolled salary sacrifice pension scheme
- Season ticket Loans, salary advances & loans to buy/rent a home – based on tenure
Recognition 🌟
- Highflyers incentive, a VIP experience for our high performers across Bionic group to celebrate success
- Company summer & Christmas party celebrations, business and local zonely & annual awards and recognition
