About Z-Laundry
Z-Laundry is Egypt’s smarter laundry and home care platform, operating across New Cairo, Sheikh Zayed, and 6th of October. We offer scheduled pick-up and delivery for garments, home textiles, and more; combining operational excellence with technology to deliver unmatched convenience, care, and reliability.
Backed by Mercado Egypt, a platform specializing in technology and digital transformation, Z-Laundry is re-imagining garment care through a shared economy model. Our goal is to consolidate the market into a fully integrated, value-added service that offers true value-for-money in terms of ease, quality, and customer experience.
Job Summary
We are looking for a results-driven Performance Marketing Manager to lead Z-Laundry’s online growth. This role will develop and execute strategies across paid search, shopping campaigns, SEO, and other growth channels to drive traffic, engagement, and retention. The ideal candidate combines strong analytical skills with creative problem-solving, thrives in a fast-paced environment, and is passionate about delivering measurable results.
Responsibilities:
- Develop strategies, implement campaigns and optimize the digital performance marketing channels of Z-Laundry (paid search shopping campaigns, digital growth channels, SEO) to drive traffic, engagement and retention.
- Manage budgets and leverage data across the digital marketing channels and campaigns to achieve scale and efficiency.
- Manage and maintain day to day operations including execution, QA and reporting of campaigns.
- Develop and execute test and learn strategies across all channels.
- Measure the incrementality of the different channels and campaigns to achieve maximum efficiency.
- Manage communication, set a process and build relation with internal and external stakeholders.
- Identify new and emerging marketing channels.
Qualifications, Experience & Skills:
- Minimum 4-5+ years’ experience in digital performance marketing.
- Heavy operational experience with search, shopping and re-marketing channels.
- Exceptional quantitative, analytical, and problem-solving skills and demonstrated ability to use data and analysis to make recommendations and drive decisions.
- Bachelor’s Degree in a related field.
- Proficient in English.
- Comfortable in a fast-paced, multi-tasked and high energy environment.
- Outstanding verbal and written communication and collaboration skills.
- History of teamwork and willingness to roll up one's sleeves to get the job done.
- Aptitude for organization, flexibility and producing results.
- Experience working in a similar or related role.
Who Will Excel?
- The ideal candidate will be comfortable in a fast-paced, multi-tasked, high energy environment.
- They will be a creative and analytical problem solver with a passion for delivering results.
