We are seeking a results-driven SEO Specialist with a strong understanding of geo-targeted SEO strategies to optimize our digital presence across different regions and markets. The ideal candidate will be responsible for improving search rankings, increasing organic traffic, and ensuring our content is effectively localized to meet the needs of diverse audiences.
Key Responsibilities:
- Develop and execute SEO strategies focused on geo-targeting and local SEO.
- Conduct keyword research with geographic intent (city, country, and regional levels).
- Optimize on-page SEO elements (meta titles, descriptions, content, schema markup) with location-specific relevance.
- Manage Google Business Profile (GBP), local citations, and NAP (Name, Address, Phone) consistency.
- Perform competitor analysis within targeted regions/markets.
- Track and analyze website performance with tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.
- Collaborate with content and marketing teams to create localized and geo-optimized content.
- Stay up to date with search engine algorithms, geo-targeting strategies, and best practices.
Requirements:
- Proven experience as an SEO Specialist with a strong portfolio of results.
- Solid knowledge of geo-targeted SEO, local SEO, and international SEO.
- Experience with SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog, etc.).
- Familiarity with Google Business Profile, local listings, and geo-based schema.
- Understanding of multilingual and multi-regional SEO strategies.
- Strong analytical skills and ability to translate data into actionable strategies.
- Excellent communication and collaboration skills.
