Develop and communicate the creative vision and visual direction for marketing and branding projects.

Lead the conceptualization and design process for advertising campaigns, digital media, print, and video content.

Supervise and guide graphic designers, photographers, and multimedia teams to ensure high-quality output.

Collaborate with copywriters, marketing strategists, and clients to align design concepts with brand goals.

Oversee the creation of mood boards, storyboards, mockups, and style guides.

Approve and refine final artwork, layouts, and designs before publication or production.

Ensure brand consistency across all marketing materials and communication channels.

Stay updated with design trends, new technologies, and creative techniques.

Manage multiple projects simultaneously, ensuring deadlines and budgets are met.

Provide art direction during photo shoots, video productions, and campaign launches.

Review and give constructive feedback to the design team to maintain creative excellence.

Collaborate with external vendors, printers, and agencies when required.

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