Company Description
Brooklyn Business School, affiliated with the Brooklyn Institute, has been offering specialized programs in Business Administration since 2009 to support the professional growth of students across the Middle East and Africa. With a flexible learning system, courses are designed to align with current market demands and cater to personal ambitions. More than 20,000 students have graduated from the school, many of whom have secured opportunities in top global companies. The institution emphasizes combining academic knowledge with practical experience and strives to prepare future leaders for success in the global job market.
Role Description
- We are looking for a motivated Junior Media Buyer to support the planning, execution, and optimization of paid advertising campaigns across digital platforms. This role is ideal for
- a candidate at the beginning of their digital marketing career who is eager to learn, analyze data, and grow within a fast-paced marketing environment.
Key Responsibilities
- Assist in setting up and managing paid advertising campaigns (Meta, Google Ads, TikTok).
- Support audience targeting and campaign structure under senior guidance.
- Monitor daily campaign performance and report insights.
- Assist in optimizing ads to improve KPIs (CPC, CPA, CTR).
- Coordinate with the design and content teams for ad creatives.
- Conduct basic A/B testing for ads and audiences.
Required Skills & Qualifications
- Basic understanding of digital advertising platforms.
- Strong analytical and data interpretation skills.
- Willingness to learn and receive feedback.
- Good communication and teamwork skills.
- Attention to detail and strong organizational skills.
- Basic knowledge of Excel or Google Sheets.
