This course provides a clear introduction to product management and is designed for beginners who want to understand how digital products are built and managed. It explains the role of a product manager and how they connect business goals, user needs, and technical teams.
The course begins with an overview of what a product manager is and how they are responsible for guiding a product from idea to launch. It uses practical examples to explain common misunderstandings about the role and what product managers actually do in real companies.
Learners will then explore the product development process, focusing on two key phases: discovery and delivery. The discovery phase covers understanding user needs, identifying problems, and validating ideas. The delivery phase explains how solutions are built, tested, and released to users.
A key concept covered is the “problem space,” which helps product managers focus on understanding the root problems before jumping into solutions. This mindset is essential for building successful and user-centered products.
By the end of this course, learners will understand the fundamentals of product management and how discovery, delivery, and problem