Company Description
Icons Marketing Agency is a performance-driven marketing agency specialized in real estate lead generation in the UAE. We work with top real estate developers and brokers to deliver high-quality buyer and investor leads through data-driven advertising on Meta and Google Ads.
Role Description
This is a full-time, remote role for a Media Buyer with expertise in the UAE real estate market. The Media Buyer will handle day-to-day activities such as planning, executing, and optimizing media buying strategies, analyzing campaign performance, and maintaining strong vendor relationships. They will also create and implement effective media strategies tailored to client objectives, ensuring alignment with broader marketing goals.
Qualifications
• Experience running real estate lead generation campaigns in the UAE is a must.
• Deep understanding of the UAE and GCC real estate markets — including developers, projects, and buyer behavior.
• Proven track record of achieving low CPL while maintaining high lead quality.
• Strong analytical skills with hands-on experience using tools such as Google Analytics, Meta Business Manager, and Google Tag Manager.
• Experience in landing page optimization and A/B testing.
• Knowledge of CRM platforms and marketing automation tools (e.g., Zapier).
• Excellent communication, organizational, and reporting skills.
