Summer Training & Jobs | Earned Demand Creation

00:53 The Lean LaunchPad, How to Build a Startup Course Overview

02:12 4 Ways To Take This Class - How to Build a Startup

04:33 Presentation Highlight Reel - How to Build a Startup

01:09 Business Model Canvas Introduction - How to Build a Startup

00:50 Launchpad Central - How to Build a Startup

01:46 Optional Reading And Homework - How to Build a Startup

00:57 What We Now Know - How to Build a Startup

02:25 History Of The Corporation - How to Build a Startup

00:42 Startups Are Not Smaller Versions Of Large Companies - How to Build a Startup

03:30 Strategy - How to Build a Startup

03:28 Process - How to Build a Startup

02:06 Waterfall Development - How to Build a Startup

03:02 Customer vs Product Development - How to Build a Startup

00:16 Why Do Startups Fail - How to Build a Startup

00:43 Why Do Startups Fail Solution - How to Build a Startup

02:36 Organization - How to Build a Startup

01:38 Entrepreneurial Education - How to Build a Startup

00:06 Startup Outcomes - How to Build a Startup

00:37 Startup Outcomes - How to Build a Startup

03:11 What Is A Company - How to Build a Startup

01:01 Business Model - How to Build a Startup

01:37 Business Model Canvas Value Prop. - How to Build a Startup

00:50 Bus. Model Canvas Customer Segments - How to Build a Startup

00:51 Business Model Canvas Channels - How to Build a Startup

01:05 BMC Customer Relationships - How to Build a Startup

00:57 Business Model Canvas Revenue Streams - How to Build a Startup

00:56 Business Model Canvas Key Resources - How to Build a Startup

00:45 Business Model Canvas Key Partners - How to Build a Startup

00:22 Business Model Canvas Key Activities - How to Build a Startup

00:49 Business Model Canvas Costs - How to Build a Startup

01:12 Hypotheses Or Guesses - How to Build a Startup

02:19 Customer Development Process - How to Build a Startup

00:06 Four Phases Of Customer Development - How to Build a Startup

00:08 4 Phases Of Customer Dev Solution - How to Build a Startup

02:30 Customer Development Done By Founders - How to Build a Startup

02:04 Hypothesis Testing - How to Build a Startup

02:37 Minimum Viable Product - How to Build a Startup

02:05 Pivot - How to Build a Startup

02:35 Customer Discovery - How to Build a Startup

00:12 Phases Of Customer Discovery - How to Build a Startup

00:11 Phases Of Customer Discovery Solution - How to Build a Startup

02:56 Customer Validation - How to Build a Startup

00:57 Market Opportunity Analysis - How to Build a Startup

03:55 Total Available Market - How to Build a Startup

02:37 JerseySquare Market Size - How to Build a Startup

01:13 Market Size Summary - How to Build a Startup

00:10 Estimate SAM - How to Build a Startup

00:39 Estimate SAM - How to Build a Startup

05:32 JerseySquare Introduction - How to Build a Startup

00:46 JERSEYSQUARE

00:06 Survey (Please Fill Out!) - How to Build a Startup

02:29 Value Proposition - How to Build a Startup

00:11 Where Do Product And Market Go - How to Build a Startup

00:20 Where Do Product And Market Go Solution - How to Build a Startup

00:06 Relationship Between Value Prop and Customer Segments - How to Build a Startup

00:09 Relationship Between Value Prop and Customer Segments - How to Build a Startup

02:03 Value Proposition and the Minimum Viable Product - How to Build a Startup

00:06 Initial Planning - How to Build a Startup

00:41 Initial Planning Solution - How to Build a Startup

01:11 Customer Archetype - How to Build a Startup

00:05 Importance Of Customer Archetype - How to Build a Startup

00:26 Importance Of Customer Archetype Solution - How to Build a Startup

01:08 Talk To Customers - How to Build a Startup

00:47 Value Proposition Product - How to Build a Startup

00:53 Value Proposition Services - How to Build a Startup

00:09 Amazons Product - How to Build a Startup

00:32 Amazons Product Solution - How to Build a Startup

01:48 Pain Killers - Hypotheses - How to Build a Startup

01:30 Pain Killers - Problem Or Need - How to Build a Startup

00:44 Pain Killers - Ranking - How to Build a Startup

00:58 Gain Creators Hypotheses - How to Build a Startup

00:47 Gain Creators Ranking - How to Build a Startup

01:17 MVP Physical - How to Build a Startup

01:37 MVP Webmobile - How to Build a Startup

01:26 MVP - How to Build a Startup

00:07 Purpose Of MVP - How to Build a Startup

01:02 Purpose Of MVP - How to Build a Startup

01:22 The Art Of The MVP - How to Build a Startup

00:52 Common Mistakes With Value Proposition - How to Build a Startup

01:26 Value Proposition Questions - How to Build a Startup

01:22 Technology And Market Insight - How to Build a Startup

02:40 Types Of Value Proposition - How to Build a Startup

02:21 JerseySquare Value Proposition - How to Build a Startup

01:19 Value Proposition Examples - How to Build a Startup

02:06 Customer Segments - How to Build a Startup

01:16 Product Market Fit - How to Build a Startup

01:40 Jobs To Be Done - How to Build a Startup

01:25 Rank And Day In The Life - How to Build a Startup

01:41 Customer Gains - How to Build a Startup

02:24 Customer Pains - How to Build a Startup

02:06 Customer Archetype - How to Build a Startup

01:02 JerseySquare Archetypes - How to Build a Startup

02:58 Customer In Context - How to Build a Startup

00:14 Types Of Customers - How to Build a Startup

01:33 Types Of Customers Solution - How to Build a Startup

01:43 Signals And Experiments - How to Build a Startup

02:35 2 Sided Market - How to Build a Startup

00:11 Market Matching - How to Build a Startup

00:32 Market Matching Solution - How to Build a Startup

00:29 Multiple Customer Segments - How to Build a Startup

04:05 E. Coli Example - How to Build a Startup

01:42 Market Types Introduction - How to Build a Startup

00:37 Existing Market - How to Build a Startup

00:51 Resegmented Market - How to Build a Startup

00:43 New Market - How to Build a Startup

00:24 Clone Market - How to Build a Startup

00:17 Time To Profitability - How to Build a Startup

00:50 Time To Profitability Solution - How to Build a Startup

01:57 Existing Market Extended - How to Build a Startup

01:29 Resegmented Market Extended - How to Build a Startup

02:30 New Market Extended - How to Build a Startup

01:57 Consequences of Not Understanding a New Market - How to Build a Startup

00:42 Clone Market Extended - How to Build a Startup

01:41 JerseySquare Customer Segments - How to Build a Startup

03:22 Examples - How to Build a Startup

01:04 Introduction - How to Build a Startup

01:27 Distribution Channels Overview - How to Build a Startup

01:01 Your Product - How to Build a Startup

00:11 Your Product Solution - How to Build a Startup

02:02 Web Distribution - How to Build a Startup

02:41 Physical Distribution - How to Build a Startup

00:18 Distribution Complexity - How to Build a Startup

02:57 Distribution Complexity Solution - How to Build a Startup

00:23 Product Channel Fit - How to Build a Startup

00:26 Product Channel Fit - How to Build a Startup

02:11 Direct Channel Fit - How to Build a Startup

02:10 Indirect Channel Economics - How to Build a Startup

02:17 OEM Channel Economics - How to Build a Startup

00:13 Channel Profit Fit - How to Build a Startup

00:14 Channel Profit Fit Solution - How to Build a Startup

01:55 JerseySquare Channels - How to Build a Startup

01:14 Customer Relationships - How to Build a Startup

00:16 Three Components - How to Build a Startup

00:50 Three Components Solution - How to Build a Startup

02:53 Customer Archetypes - How to Build a Startup

02:15 Paid Demand Creation - How to Build a Startup

00:41 Earned Demand Creation - How to Build a Startup

00:49 Get Keep Grow - How to Build a Startup

00:15 Customer Acquisition Quiz - How to Build a Startup

00:11 Customer Acquisition Quiz - How to Build a Startup

02:32 Get Physical - How to Build a Startup

01:35 Viral Loop - How to Build a Startup

00:42 Get Alternatives - How to Build a Startup

01:56 Keep Physical - How to Build a Startup

04:03 Grow Physical - How to Build a Startup

02:10 Get Web - How to Build a Startup

02:16 Web Customer Acquisition Cost - How to Build a Startup

01:01 CAC - How to Build a Startup

01:04 CAC - How to Build a Startup

01:36 Keep Web - How to Build a Startup

03:47 Grow Web - How to Build a Startup

01:59 JerseySquare Customer Relationships - How to Build a Startup

00:14 Lifetime Value - How to Build a Startup

00:36 Lifetime Value Solution - How to Build a Startup

00:45 JerseySquare Customer Relationships II - How to Build a Startup

01:14 How Do You Make Money - How to Build a Startup

01:22 Common Mistakes - How to Build a Startup

01:50 Revenue Streams And Price - How to Build a Startup

00:48 Quiz Revenue Stream And Pricing - How to Build a Startup

00:05 Quiz Revenue Stream And Pricing Solution - How to Build a Startup

05:13 Direct And Ancillary Models - How to Build a Startup

00:30 Revenue Streams - How to Build a Startup

00:25 Revenue Streams Solution - How to Build a Startup

04:42 Pricing - How to Build a Startup

00:18 Fixed And Dynamic Pricing Tactics - How to Build a Startup

00:23 Fixed And Dynamic Pricing Tactics Solution - How to Build a Startup

01:32 Common Startup Mistakes - How to Build a Startup

01:03 Market Types And Pricing - How to Build a Startup

03:14 Single And Multiple Side Markets - How to Build a Startup

00:53 Revenue First Companies - How to Build a Startup

03:52 Market Type And Revenue - How to Build a Startup

01:08 Draw The Diagram - How to Build a Startup

01:08 JerseySquare Pricing - How to Build a Startup

01:20 Key Revenue Model Questions - How to Build a Startup

01:19 Market Size And Share - How to Build a Startup

01:04 JerseySquare Revenue II - How to Build a Startup

01:10 Partnerships - How to Build a Startup

00:08 Why should you partner? - How to Build a Startup

00:52 Why should you partner? - How to Build a Startup

01:12 Partner Definition - How to Build a Startup

00:32 Types of Partners - How to Build a Startup

02:19 Types of Partners - How to Build a Startup

01:17 Partner Resources - How to Build a Startup

02:14 Partner Types - How to Build a Startup

01:05 Greatest Strategic Alliance - How to Build a Startup

00:52 Joint Business Development - How to Build a Startup

00:32 Joint Partnerships And Startups - How to Build a Startup

00:56 Coopetition - How to Build a Startup

01:24 Key Suppliers - How to Build a Startup

00:55 Virtual Channels - How to Build a Startup

02:27 Partner Risks - How to Build a Startup

03:52 Managing Partners Risks - How to Build a Startup

03:05 Investments - How to Build a Startup

02:29 Startup Partner Strategies Summary - How to Build a Startup

02:05 Resources Activities Costs - How to Build a Startup

02:11 Four Critical Resources - How to Build a Startup

03:06 Financial Resources - How to Build a Startup

00:21 Financial Resources Quiz - How to Build a Startup

01:07 Financial Resources Quiz Solution - How to Build a Startup

02:50 Human Resources - How to Build a Startup

00:44 Qualified Employees And Culture - How to Build a Startup

02:47 Intellectual Property Overview - How to Build a Startup

02:18 Intellectual Property Detailed - How to Build a Startup

00:24 Intellectual Property - How to Build a Startup

01:06 Intellectual Property Solution - How to Build a Startup

02:00 Costs - How to Build a Startup

03:44 Metrics That Matter - How to Build a Startup

02:06 JerseySquare Revenue - How to Build a Startup

02:20 JerseySquare Partners/Resources/Activities/Costs - How to Build a Startup

01:34 What's next? - How to Build a Startup

00:56 First Steps - How to Build a Startup

01:58 Educators Training - How to Build a Startup

01:16 Guidelines - How to Build a Startup

01:23 Weekly Business Model Canvas - How to Build a Startup

01:40 Student Presentations - How to Build a Startup

01:27 Tips - How to Build a Startup

06:45 JerseySquare - How to Build a Startup

02:17 Startup Weekend Next - How to Build a Startup

02:10 Why? - How to Build a Startup

Earned Demand Creation - How to Build a Startup

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